FOR IMMEDIATE RELEASE
CiraSync Releases 2026 MSP Onboarding Benchmark Report, Revealing Manual Contact and Calendar Sync as a Primary Barrier to MSP Growth
New Research and Supporting Insights Confirm That Automation Is No Longer Optional for Microsoft 365 Service Providers Managing Multi-Tenant Environments
Austin, Texas— May 26, 2026 — CiraSync, a leading provider of automated contact and calendar sync solutions for Microsoft 365, released the 2026 MSP Onboarding Benchmark, a research report examining how managed service providers handle contact and calendar sync across client tenants and why manual processes have become a measurable obstacle to scalable operations.
The benchmark, based on a Q1 2026 survey of MSP professionals combined with aggregated platform data from CiraSync deployments across Microsoft 365 tenants, surfaces a clear inflection point in how MSPs grow and where they stall.
Key Findings from the 2026 MSP Onboarding Benchmark
The research reveals that manual sync is not failing MSPs all at once. It is breaking down gradually, and the compounding effects are now showing up in engineering capacity, client satisfaction, and growth ceilings.
Every MSP surveyed reported saving up to 5 hours per week through automated contact and calendar sync. Contact sync alone can account for up to one hour per day of technician time spent repeatedly fixing broken syncs, resolving inconsistencies across users and devices, and repeating the same interventions across different client environments.
Additional findings include:
- 95% of MSPs say manual sync becomes unmanageable as environments grow
- 83% of MSPs say automated sync is essential for scaling operations
“The 2026 benchmark makes the operational reality clear,” said Tara Parachuk, Director of Marketing at CiraSync. “Manual contact and calendar sync is not just an inefficiency. It is a quiet drain on the engineering resources MSPs need to grow. The MSPs pulling ahead are not fixing sync issues faster. They are building systems that prevent those issues from becoming tickets in the first place.”
Supporting Resources
The 2026 MSP Onboarding Benchmark is available for download on CiraSync.com.
CiraSync also published two supporting resources for MSPs evaluating their contact and calendar sync workflows this month:
- “The 2026 MSP Onboarding Benchmark: Why Manual Contact and Calendar Sync No Longer Scales” examines the data behind the shift from reactive MSP operations to predictable, automated service delivery and outlines the three priorities separating MSPs that scale from those managing complexity as it grows.
- “How MSPs Sync Outlook Calendars Across Client Tenants” provides a technical walkthrough of cross-tenant calendar sync options for Microsoft 365 environments, covering the limitations of native tools and a step-by-step guide to setting up sync tunnels through the CiraSync Partner Portal.
Both resources are available on the CiraSync blog.
About CiraSync
CiraSync is a cloud-based platform that securely automates the synchronization of contacts and calendars from Microsoft 365 to employee smartphones and across Microsoft 365 environments. CiraSync serves enterprise organizations managing Microsoft 365 at scale, delivering automated sync of Global Address List contacts, shared mailbox contacts, public folder data, and Outlook calendars to native mobile apps and shared mailboxes without requiring end-user action. For more information, visit www.cirasync.com.
Tara Parachuk
tap@cirasync.com
1809 Pearl St
Austin, TX 78701, USA
202-747-0888
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